Beyonce's new perfume ad has been banned from TV.
The advert for the singer's first fragrance Heat has been deemed too racy for daytime television in Britain.
How very naughty.
The ad shows the singer lying naked in a room and has been branded as "too sexually provocative" to be seen by children.
It has therefore not allowed to be shown before 7.30pm, following a ruling by the Advertising Standards Authority. This comes after a grand total of 14 complaints were received about its risque content being shown in daytime hours.
Is Beyonce's body too bootylicious for you? Do you think the ad should have been banned?
Watch it below and let us know what you think by voting in our poll or logging on to our Facebook and Twitter pages. Either way, we doubt the extra publicity will harm sales.
By Rebecca Cox
