Bruno Struts Into Town

So this is how "Bruno" - aka Sacha Baron Cohen's Austrian fashionista alter ego - makes his entrance.

Heading up a scantily-clad crew of "Queen's Guards" to the sound of a brass band version of Gloria Gaynor's I Will Survive.

Sky Showbiz was there to witness the faux fashionista fun at the London premiere of the flick last night...